The authors UCL's Bart Vanneste and INSEAD's Phanish Puranam tackle the big decisions that determine whether multi-business companies thrive or falter. Based on over two decades of research and teaching in the world’s leading business schools, this book combines the latest thinking on designing organisations with corporate finance – both key ingredients for a corporate strategist, but which rarely appear together in contemporary books on the topic. By showing corporate strategists how to break down and analyse complex decisions, the authors aim to help improve the quality of corporate strategy choices, show observers how to analyse them and guide students towards understanding them.