UCL School of Management recently held its first-ever Advisory Board for the newly launched MSc in Marketing Science programme and welcomed a board of industry leaders and strategic thinkers to share their expertise. Developed with industry demand in mind, the MSc Marketing Science programme was designed by leading market scientists and regularly welcomes the input of senior professionals operating within the marketing landscape.

On the day, MSc Marketing Science Programme Director Colin Fu, Professor Bilal Gokpinar and External Engagement Director were joined by a number of leading professions from leading companies to start-ups to discuss changing trends in the industry, the evolving marketing landscape and the most innovative aspects of marketing to include in the curriculum.

They welcomed Michael Schaefer, Senior Data Science Manager at Burberry, Paolo Zoccante, Director of Data Science at Monzo Bank, Deborah Wood, Founder of Ascendit, Value Proposition Design Specialist, Paul Brazier, Founding Partner & Creative Lead at CoEX, Debra Eddy, Consultant and UCL Adjunct in healthcare, Thomas Hoe, Head of Economics Decisions at Amazon, Daniel Rowles, CEO at Target Internet, and Amanda Metcalfe, Marketing Director at Canary Wharf Group.

The Board discussed the ways in which our data-driven programme can develop the next generation of marketing leaders to build a strong career in all facets of emerging marketing roles.

Find out more about UCL School of Management’s MSc Marketing Science programme